The settings which apply to the current shot. These settings are made shot by shot. So, every shot possesses its own settings and the passage from a shot to the other one is defined by the passage from one setting to an other one creating a shot animation: these are called Ken Burns effects. Here are some some:
Zoom on a portion of the image
Scrolling from a portion of the image to an other one
Clarification or darkening of a portion of the image
etc...
The settings which apply to all shots. These settings are made globally, that is their effects will be visible on all the shots of the slide. Here are some: